Durban Property Entrepreneur and Public Speaker, GET-U-NOTICED client, Grant Gavin recently joined Million Dollar Listing: New York TV Star, and Manhattans No 1 realtor, Fredrik Eklund at a global networking and business event in New York.
Gavin was part of a group of 60 entrepreneurs from around the world who were invited to spend the day with Eklund to share ideas and learn about the marketing and business strategies he employs to keep him at the top of his game. There are more than 27,000 licensed real estate agents in NY, and Eklund ranks No 1 by commissions earned, which is an incredible feat. Eklund also arranged for the group to go on site to view his new development 438, East 12th Street, which will be a featured on Series 6 of the reality TV show.
“By far Eklunds biggest strengths are his commitment to his business, and the power of his personal brand, something South African sales people neglect in their own strategies,” says Gavin. “Obviously, a reality TV star has the platform to build a phenomenal personal brand, however even prior to his Million Dollar Listing breakthrough, Fredrik was ranked No 33 in NY. Getting onto TV was totally his doing, and it shows that in business, you have to be prepared to break out of your comfort zones to create your own opportunities in order to reach higher levels of success.
Reflecting on his recent trip, Gavin noted “Its great to be able to network with and learn from somebody like Fredrik. He is an extreme professional and has a lot of passion for what he does, and it certainly shows. I learned a lot on the branding and marketing side which I will share in my speaking, but most importantly I was once again assured that as South Africans, we are right up there with the best in the world when it comes to how we run our businesses.”